Several industries in the Northwest depend on accounting firms in Boise, Idaho to maintain financial stability. Your small business is no exception to this need. As a business owner, you understand that profitability and high output are achieved through strict adherence to business goals and objectives. But what decisions do you make that help you […]
In the world of advertising, there is a new “buzzword” going around. Targeting previous visitors of your website in marketing efforts, or “remarketing”, is proving to be an effective tactic in your marketing campaign. According to a survey by Mailchimp, “around 97% of visitors… leave and never return to a website”. You should focus on […]
According to Economic Innovation Group, 5.4 million new business startups were filed in 2021. However, statistics have shown that over 49% (lendingtree.com) of businesses are insolvent or bankrupt before their fifth year in operation. What factors into their failure, and how can you keep your business thriving? Choosing to stay on top of your bookkeeping […]
“It’s not what you sell, it’s how you sell it” once expressed by HubSpot’s CTO, Dharmesh Shah, is an invitation for startups to evaluate their strategy. In the small business world and especially with startups, it becomes easy to get caught up in minutia and forget the bigger picture. Knowing what to plan for and […]
John Madden is quoted as stating, “self-praise is for losers. Be a winner. Stand for something. Always have class, and be humble.” People who are involved in leadership work with a group of people, much like a football coach helps lead a football team on and off the field. True leaders are defined by those […]
Bookkeeping is an essential part of keeping a business organized. With proper bookkeeping practices, small business owners can efficiently manage cash flow and keep things running smoothly. Comparatively, bad practices can stunt a business from reaching its full potential. Here are three basic principles that small business owners and bookkeepers should understand. The first principle […]